Project objectives
- Popularize Crown Paint Dabo Dabo campaign through roadshow, poster place and issuing out flyers.
- Register painters to Crown Team Kubwa loyalty app to be able to earn and redeem points.
- Reward loyal customers.
Key wins
- Registered over 200 painters in Crown Team Kubwa app.
- Rewarded over 1500 customers with umbrellas, t-shirts, reflectors, key rings and pens.
- Poster placement to at least 1000 dealer shops.
- Issued out at least 3000 flyers.
